Creatio CRM
ExternalCreatio CRM is an AI-native, no-code platform that empowers sales, marketing, and service teams with predictive, generative, and agentic AI automation for seamless customer workflows. It delivers a 360° customer view, omnichannel support, personalization, and rapid customization via visual tools and natural language configuration, reducing implementation time from months to days. Ideal for mid-sized businesses and citizen developers, it boosts lead response, deal closure, and operational efficiency while minimizing TCO through composable architecture.
Description
Creatio CRM is an AI-native, no-code platform that empowers sales, marketing, and service teams with predictive, generative, and agentic AI automation for seamless customer workflows. It delivers a 360° customer view, omnichannel support, personalization, and rapid customization via visual tools and natural language configuration, reducing implementation time from months to days. Ideal for mid-sized businesses and citizen developers, it boosts lead response, deal closure, and operational efficiency while minimizing TCO through composable architecture.
Key capabilities
- AI-native no-code CRM platform
- Predictive, generative, and agentic AI automation
- Sales, Marketing, and Service modules with 360° customer view
- No-code visual tools and natural language configuration
Core use cases
- 1.Guided sales processes, forecasting, and upsell orchestration
- 2.AI-driven marketing personalization and multichannel campaigns
- 3.Omnichannel service support, SLA tracking, and knowledge base management
- 4.Business process automation with prebuilt templates
Is Creatio CRM Right for You?
Best for
- Sales and marketing teams in mid-sized companies
- Citizen developers and businesses needing rapid workflow automation
- Financial services and industries with complex processes
Not ideal for
- Beginners or non-technical users due to feature overload
- Small enterprises due to high minimum pricing ($10k/year)
- Teams requiring heavy frontend customizations
Standout features
- Conversational AI interface for natural language navigation
- Embedded AI insights in email, Zoom, and other tools
- Unified AI automation across the platform
- Marketplace for apps, integrations, and connectors
Pricing
Enterprise
Creatio.ai Start
Creatio.ai Accelerate
Creatio.ai Scale
Limited Internal User
External B2C Portal User
Growth
Unlimited
External B2B Portal User
Creatio.ai Grow
Creatio.ai Freedom
Mobile-only User
User Feedback Highlights
Most Praised
- High ratings (4.6-4.7/5) for no-code customization, AI features, and process automation
- Powerful low/no-code tools for quick workflow building without developers
- Robust CRM enhancing sales productivity and lead management
- User-friendly interfaces and scalability for mid-sized teams
Common Complaints
- Steep learning curve and complex initial setup
- Performance issues like slow load times under heavy usage
- Inconsistent support responsiveness and version update problems
- Some missing advanced analytics and social integrations